A familiar identity.
Built to move forward.
Logo redesign and brand identity for 1 Line Express, a cold chain logistics and refrigerated transportation company in Laredo, TX.
Keep the recognition.
Redesign the experience.
01 — LOGO REDESIGN
Same essence.
Same essence.
Stronger identity.
The 1 Line Express logo redesign preserves recognizable elements from the original identity while introducing a cleaner, more versatile visual system. The refreshed mark was designed for stronger reproduction across refrigerated trailers, fleet graphics, signage, apparel, digital media, and one-color applications.
Designed for the
cold chain.
A modern transportation identity created for a Laredo-based logistics company operating in refrigerated freight and temperature-controlled transportation.